uui

Welcome

Multiple sailboats racing on the water with a city skyline in the background.

“Strategy is the compass, execution the wind, and leadership the hand on the helm.”

-Team DeFonseka

Alignment

Strategic alignment connects vision to execution. By engaging stakeholders, defining requirements, visualizing data, and executing focused 90-day sprints, organizations create a continuous loop of monitoring and measuring KPIs—driving clarity, accountability, and growth.

Flowchart titled 'Strategic Alignment' showing five elements: Stakeholder Engagement, Requirements Gathering, Visualization, Sprint 90 Execution, and Strategic Alignment. These lead into a process where different colored arrows point to a circle with two people high-fiving, labeled 'Monitor & Measure KPI's.' The chart includes icons representing each element and a black knight chess piece logo in the top right corner.

Thesis

IMG_0001.jpeg

The next era of business growth will not be defined by scale alone, but by precision how deliberately organizations align vision with execution.

At DeFonseka, we believe growth is both an art and a discipline: engineered through data, design, and disciplined strategy, yet elevated by human insight and cultural intelligence.

Our approach reshapes the narrative of growth from one of expansion to one of refinement—where every initiative, whether individual or organizational, is built for performance, purpose, and long-term value creation.

Offerings

  • Discovery & Assessment – Deep dive into operations, financials, and technology landscape

    Roadmap & Recommendations – Prioritized actions across business operations and IT strategy

    Implementation – Execute foundational improvements, launch dashboards, and enable visibility

    Scope-Out Projects – Large initiatives are defined separately as Statements of Work (SOWs)

  • Continuous operations and IT oversight

    Recommendations on new and emerging technologies

    Quarterly reviews and roadmap refresh

    SLA-based support, governance, and KPI reporting

  • Strategy & Governance

    Operational Strategy & Governance – Align business processes, policies, and compliance

    Workflow Design & Optimization – Streamline interdepartmental collaboration

    Governance & SLA Development – Build accountability through controls and service standards

    Organizational Design & Role Clarity – Define reporting lines, responsibilities, and accountabilityI

  • Executive-level IT leadership without the cost of a full-time CIO.

    Strategic IT Planning – Align technology roadmap with business goals and budget

    IT Policy Development – NIST/ISO-aligned policies for governance and security

    Vendor & Service Provider Oversight – Negotiate contracts and manage third parties

    IT Budgeting & Forecasting – Predictable and defensible IT budgets

    Board & Executive Reporting – Translate technology into business insights

    Executive Dashboarding – Real-time KPIs and technology health metrics

    Innovation Advisory – Guidance on emerging tech (AI, automation, hybrid work)

  • Financial Modeling & Forecasting – Scenario planning, budgeting, and reforecasting

    OKR / KPI Frameworks – Build and cascade measurable objectives across departments

    Executive Dashboards – Leadership-focused KPIs for operational performance

    Board & Investor Communication – Prepare executive summaries and board packs

  • Hands-on support with a personal, white-glove approach.

    Helpdesk & User Support – SLA-based remote and onsite assistance

    Cloud Migrations – Microsoft 365, SharePoint, Exchange, VoIP

    Infrastructure Modernization – Network, virtualization, and hybrid setups

    Work-From-Home Enablement – Secure remote access and VPNs

    Disaster Recovery & Backup – Business continuity and tested recovery playbooks

    Proactive Monitoring & Maintenance – 24/7 detection & resolution

    Patch & Update Management – Security and compliance peace of mind

    IT Asset & License Management – Optimize devices, software, and renewals

    Unlike traditional MSPs, every Managed IT engagement includes an executive-level review to ensure issues are not just resolved, but prevented.

  • Robust protection and governance to safeguard systems, people, and data.

    Security Hardening & MFA Rollouts

    Firewall, Antivirus, and Endpoint Management

    IT Audits & Remediation Planning

    SOC/NIST Readiness Consulting

    PII Analysis & Data Governance

    Vulnerability & Penetration Testing Coordination

    Incident Response & Cyber Insurance Advisory

    Business Continuity & Disaster Recovery Planning

  • Unlock efficiency and insight by optimizing the tools your business runs on.

    Microsoft 365 & SharePoint Administration

    CRM & Business Application Integration (Salesforce, HubSpot, ImproveIt360, etc.)

    Procore, CAD, and industry-specific applications

    ERP & Financial Systems – QuickBooks, Sage, and other platforms

    Workflow Automation – Zapier, API integrations, and custom connectors

    Unified Data Strategy – Connect systems for a single source of truth

    Custom Dashboarding & KPIs – Power BI, Databox, Excel, API feeds

    Data-Driven Insights – Convert raw data into actionable intelligence for leadership

  • Your brand and digital presence are often the first touchpoint for clients and investors. We ensure it aligns with your strategy, operations, and growth goals.

    Brand Identity Development – Logos, typography, and visual systems aligned with business values

    Messaging & Positioning – Taglines, mission/vision articulation, and brand storytelling

    Website Strategy & Wireframing – Information architecture, user journey design, and site mapping

    Responsive Website Design & Build – WordPress + Elementor builds, fully mobile-friendly

    SEO & Analytics Integration – Keyword strategy, Google Analytics/Tag Manager setup, performance tracking

    Content & Copywriting Support – Professional copy aligned to brand voice and optimized for web

    Ongoing Website Management – Hosting, updates, backups, and security monitoring

    Digital Collateral Design – Email templates, pitch decks, branded documents, social media visuals

  • Proactive, Not Reactive – We don’t hide behind auto-ticketing. Every issue gets personal, direct attention.

    White-Glove Service – We work directly with every level of the organization, from executives to junior staff.

    Integrated COO + CIO Partnership – Business and technology strategy aligned under one roof.

    Clear Cost Structure – Onboarding and major initiatives are scoped separately from ongoing support.

    Data-Driven Oversight – Dashboards and KPIs provide continuous visibility into business and IT health.

    Scalable Approach – Start small, expand capabilities as your business grows.

    Accountability – Clear SLAs, governance, and quarterly review cycles.

    Together, DeFonseka and WaliaTech deliver executive-level COO and CIO capabilities under one roof — strategy, operations, technology, and brand working seamlessly to accelerate growth.